Tuesday, May 20, 2014 • 11:15am – 12:15pm


Breakout Session

Is the Internet of Things Bad for the Language Industry?

Chris Carter


The explosion of alternative interfaces in new technologies is having a disruptive effect for content creators. They aren't sure which design or even what structure to use for their content. Content traditionally has been text, and when print became digital text, we all adjusted. But nowadays, content more and more frequently is audio, video, notification, augmented reality, or virtual reality, among other formats. Some companies are even experimenting with delivering content on device interfaces via touch and smell. Screens are getting smaller, or disappearing entirely, and wearable computing is just beginning its market expansion. But Language Service Companies (LSCs) localize content. What effect will these new types of content have on our industry? Will there be less content for traditional LSCs to fight over? Is this a disruption, an innovation, or simply a new sub-segment?


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Chris Carter has been obsessively studying languages and linguistics since he was 12 years old. After graduating from the College of William and Mary, with concentrations in both linguistics and theatre, Chris was a union stage manager for grand opera for several years. Returning to his passion—languages—he has been in the language services industry for over 10 years. Chris is currently the managing director at aLanguageBank, a multilingual content development agency in New York City. Chris was chairman of the Conference Committee for ALC’s 2013 Annual Conference. He served on its Leadership Council for three years and is now a member of the ALC board of directors. He is also active in other organizations, such as GALA and ATA. During and after college, he formally studied anthropology, psychology, sociology, and gamification. When not running aLanguageBank, Chris writes for trade magazines; speaks at language-, content-, and UX-related conferences; and reads several hundred articles a month about futurism, technology, economics, sociology, and—of course—languages.